video chat, set and shot

How many of us, in video chat, do we peek behind the silhouette of the person we are talking to? Are you curious to steal details of the context in which the other finds himself? Our attention is often diverted from moving details in the back-end, especially when it comes to well-known characters on live TV, in video chat, about which we would like to know much more.


If we think about how many scenarios of non-verbal communication we have seen in this period of lockdown between friends, TV personalities and professional relationships. There are some, however, very recurrent such as the classic library for video calls with colleagues, the kitchen with friends and the sofa with the most famous characters. In the latter case, the presence of a four-legged friend on the legs or in the arms is inevitable. But the truth must remains theframing ofinterlocutor more reserved and shy of his "nest": In a corner of the house where you can only see a part of the wardrobe ... from these few elements we begin to imagine and make" films "about mood where does she live.


"The face" think in many but instead for a good impact on the public theframing and the set they are the masters. From installation to lights, nothing should be left to chance! A classic white wall with sober paintings or the company logo, a neutral background or a wallpaper that is, it does not distract the listener's attention. No! to the sources of indoor neon lights or direct ones "to Barbara d'Urso"(Just to cite an example☺) but Yes! to the effect "day light“.


Today there are many solutions that can solve these problems: the green-screen folding on which to project a background or roll-up displays for background. While for the lights, it could be the selfie-ring lamp that gives a professional effect to our face. There are also typical platforms Zoom, the most used video chat right now, which already collects two of these functions: the choice of a personalized background and a "beauty filter". It is a light shade applicable on our face like the one present for the direct Instagram.

If, on the other hand, you are not yet very familiar with the installation of video chat platforms or you do not know where to start, you can use whereby. One of the strengths of this platform is its ease of use. Simply send the other person a link by email and with a click you will start yours video call. In this way, those who are not proficient in digital technology will get rid of the embarrassment.


Try to think if the most used software for website development like WordPress,  had the possibility to integrate the functions of video-chat And streaming without having to install additional platforms. Equipped with an external camera we could present our business at the top. Gods would not be simplified communication channels?


After minimizing and playing a little, we want to consider some useful considerations for those activities that are not explained by the few followers despite a quality product. A video-chat or one live they are related to theirs immediacy, to their ability to tell and of to catch attention through effective shots. A business presentation it requires technologies, tools and professionalism even with a minimum budget available. We need to study the right formula! So that the brand-identity of the company can also be recognized in the methods of use of all communication technologies and platforms on And off line.

"Choose the best shot"
Photo by carissaclark.tumblr.com